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How to Run a Successful Birth Center
Birth Center Business Planning Pathway
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TROUBLE SHOOTING PROBLEMS
INSTRUCTIONS, COPYRIGHT, & DISCLAIMER
Getting Past Barriers of Just Getting Started
Why is Business and Financial Education so Important for Midwives? (32:28)
Myths with Running a Midwifery Business (41:25)
Creating Autonomy and Access to Midwifery Care through Business Ownership (37:20)
Creating a Strong Strategic Plan for Your Practice
Making a Business Plan (26:28)
Timeliness, Delegation, & Accountability
Build Teams and Systems
Creating Your Mastermind Team (29:11)
Choosing the Best Business Entity Type for Your Birth Center (15:48)
Marketing Tactics
Common Mistakes with Marketing (23:33)
Determining Your Ideal Client (20:42)
Community Market Analysis (18:12)
Branding Your Birth Center (33:43)
50 Ways to Market Your Midwifery Practice (42:29)
Birth Center Services
Midwifery Care Services
Benefits of Adding Ancillary Services to Your Birth Center (30:35)
Benefits of Turning Birth Center into a Community Center
Staffing
Staffing Options for the Birth Center (25:28)
Tips for Paying Your Kids Through Your Birth Center (8:32)
Strategically Expanding Your Team
Hiring Employees Versus Independent Contractors (22:34)
Hiring, Training, and Firing Staff (23:40)
Midwifery & Birth Assistant Call Coverage
Team Based Care Implementation (34:46)
Charting Options
Medical Documentation Tips (42:57)
Paper Charting
EHR Options
Policies & Procedures
Administration
Clinical
Quality
Inventory & Supplies
Inventory Organizational Processes
Recommended Clinical Supplies
Recommended Administration Supplies
Midwifery Suppliers
Contracts & Agreements
Financial Agreements
Employment Contracts
Hiring, Firing, & Training Staff (23:40)
Independent Contractors Versus Employees (22:34)
Collaborating Relationships (24:27)
Fee Schedules
Creating Accurate Fee Schedules (38:55)
Ways to Pay for Midwifery Care (13:34)
Cash Versus Insurance Coverage
Billing and Coding
Insurance Billing Basics
Professional Versus Facility Claims
Billing and Coding Tips
Maternity Care Billing and Coding Tips (30:51)
Commonly Missed Billable Charges
Insurance Options
Life Insurance (25:13)
Disability Insurance (14:14)
Business Liability Insurance (8:24)
Malpractice Insurance (29:52)
Financial Projections
Staff Compensation Ranges
Initial Birth Center Budgets
Break Even Birth Center Budgets
Long Term Birth Center Budgets
Accounting
Bookkeeping Basics (23:19)
Accounting Tips (27:34)
Common Tax Deductions (44:48)
Business Implementation Strategies for Success
Time Management Tips (17:08)
Leverage the Experts Around You
Protecting Your Assets (19:11)
Financial Planning for Birth Professionals (38:09)
Legal Defense Tips for Midwives (36:54)
How to Take Your Practice to the Next Level (37:16)
Exit Strategies Thought About From Day One
Adding and Removing Business Partners
Business Operating Agreements (13:08)
Patient Complaints & Lawsuits (27:09)
Strategically Selling Your Birth Center (66:07)
Conclusion
Key Points to Take Away
Business Support Tools and Templates
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